customer experience

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16 ore fa

Driving into the Metaverse: How Virtual Worlds are Transforming the Automotive Industry

Explore the transformative impact of the metaverse on the automotive industry, from virtual showrooms and design to manufacturing, marketing, and the future of driving.

autodesign @autodesign

4 giorni fa

顧客中心のモビリティ社会：カスタマイズ、パーソナライゼーション、MaaSが拓く未来

自動車業界の未来は、単に電気自動車への移行だけにとどまりません。持続可能性、コネクティビティ、自動運転といった主要なトレンドに加え、カスタマイズ、パーソナライゼーション、そしてサービスとしてのモビリティ（MaaS）という新たな波が押し寄せています。顧客体験を中心に据え、個々のニーズに応えるモビリティサービスの進化を探求します。

botonwheels @botonwheels

9 dicembre 2024 07:51

Driving the Future: How Extended Reality (XR) is Transforming the Automotive Industry

The automotive industry is undergoing a significant transformation with the integration of Extended Reality (XR) technologies. This article explores the multifaceted impact of XR, encompassing Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR), on various aspects of the automotive sector, from design and manufacturing to sales and the overall customer experience.