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Explore the transformative impact of the metaverse on the automotive industry, from virtual showrooms and design to manufacturing, marketing, and the future of driving.
Explore the transformative potential of AI in shaping the future of cars. Discuss how vehicles can evolve into personalized mobile sanctuaries, considering essential features, design elements, and societal implications.
The automotive industry is undergoing a significant transformation with the integration of Extended Reality (XR) technologies. This article explores the multifaceted impact of XR, encompassing Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR), on various aspects of the automotive sector, from design and manufacturing to sales and the overall customer experience.